This weekend I’ve been busy catching up with Boohoo.com’s Marketing Executive, Samantha Bowman Simpson, about whats in store for the brand this Spring/Summer. She told me about her favorite styles and key items to keep your eyes open for, and…
Objects Of Desire at ASOS
Hallelujah! ASOS have answered my fashion prayers today. It’s only 4pm, but its pitch black outside and there’s lashings of rain. But my ray of sunshine came through my inbox in the form of ASOS new jewellery collection – a line of…
Look Book: Real Style
For those of you who endlessly crawl the net looking for new, exciting websites to explore but always end up going straight back to social networking sites, then I suggest you start taking note of http://Lookbook.nu. I find myself loosing track…
Fill my life with Junk
As well as running ‘What Emma Did’, I also have two other jobs which take up my time. The day job involves working at a photography studio, which is all sorts of hours and all sorts of days, and I…
Black Book T-Shirts for H&M
I love H&M. I love its quirky-ness, its cheap-ness, and above all, its unique-ness. I still love H&M even though it battered my ego – trying to squeeze myself into a tiny H&M dress on Christmas Eve, and hearing the mighty riiiiiipppppp…




