Having a glamorous Instagram image portfolio is no longer about bragging about how amazing everything is, since it can now be connected to your brand. People like authenticity, so it’s key to remember it’s about who you are presenting to the world. This is why it’s important to take the perfect photos to portray what you want to the world.
Now, there are a lot of ways that you can approach this and many of them will meet your needs. Whether you’re a brand, an influencer or just enjoy building up an Instagram photo gallery style account, below are five tips that share advice on what you need behind your Insta pics.
Now, it’s worth noting that when you are taking Instagram photos, it’s less about you and more about your viewers and what they will see. You need to consider how the photo will make them feel, think, and understand what you are trying to say. While the post might come with captions, the picture itself will have quite a bit to say, as well. What we want to achieve today is to help you realise that with your own shots, you can portray positive and empowering messages for others too. So let’s have a read!
Crystal Clear Messages
If you are trying to say something with the photos that you are posting on Instagram, then make it super clear. You never want your viewers to have to try too hard to understand the message in your image. That means nothing too cryptic or confusing. You want a killer image that packs a punch, attracts attention and shares a meaningful message.
You can achieve this through simple symbolism, text on the photos, an emotive shot, creative layouts, logos, or holding a straightforward message on a placard. This might seem like it’s a little on the nose, but this is what works for a lot of people. Especially for those who want to portray a strong message about motivation, body positivity or life quotes. Remember that online users and insta scrollers are notorious for having short attention spans and impatience. So make your message as easy to understand as you can to make sure that everyone is on the same page.
Fun Visual Puzzles
This next suggestion is more useful to users who like to challenge their minds while still having fun. You can create visual puzzles with the photos that you take by arranging the background or your surrounding objects. Using your clothes, your accessories or an item that you are holding would work as well. Think of it as a more elaborate way of creating a message using a series of emojis.
Basically, what you aim to do here is to get the user to use their mind when looking at your image. Could you have a little before and after comparison pic, comparing two shots next to each other? Or an image where the viewer has to find something key in the image?
Spot the Difference
Much like visual puzzles, this suggestion is about challenging your user’s ocular and visual powers by comparing details. This is a neat little activity for fun and games that you can play with your users to keep them engaged. While the majority of your posts will indeed be about the relevant topics that you are promoting, they’re not everything. Injecting a little bit of whimsy every now and again is recommended to keep things fresh and show your playful side. If you’re a beauty page or brand, or even a person who likes to share real life, you can do a retouching or real beauty image. People love to see the difference in real life skin, weight and anything that reflects real life.
It’s All About the Light
In this part, we’re going to resort to one of the oldest tricks in catching people’s attention: show them light, bright things. In this case, the recommended props would be sources of light such as lamps, illuminated statement panels, and colored LED light strips. You can use them as background details, close-up light sources, or as part of your outfit for whatever quirky reason. Ring lights are also amazing if you’re capturing facial features, and of course, hair and makeup!
For this, it would be advisable for you to consider making bulk rgb led strip orders from trusted manufacturers if you want lower costs and have extra material at your disposal for convenience when doing repairs. You can create mini ‘studio’ set ups at home with these clear, bright lights.
There are also some custom lamp makers that you can turn to if you want to order special bulbs or housings. Both options can allow you to take spectacular photos that will grab your followers’ attention and boost your views. On that note, you’ll need to make sure that you also have the right camera and software to accommodate the photos you take. Ring lights are amazing if you’re capturing facial features, and of course, hair and makeup!
Super Fake Candid
One of the biggest trends with regard to creating content on the web these days is authenticity. This involves being the exact person that you are portraying yourself as, living the life you are showing others. Internet users these days seem to have no problem distinguishing between the persona of influencers and their real selves. This is why wonderful, iconic candid photos seem to connect with users since they are a piece of unconcealed reality.
People are starting to dislike photos that are too ‘set up’, so instead, create candid shots. Natural photography when having a walk, an action shot when doing an activity like cooking, or even working out.
Conclusion
Posting the perfect pictures on Instagram involves a lot of things to consider, but mainly you should be aware of the message it portrays, and then of course, the clarity and style of the image. Good quality images which share a clear image or message are key. Clean, crisp colours and brightness comes close, too. Remember that the main goal is to grab our viewer’s interest and keep them intrigued.
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