
When it comes to luxury brands launching premium fragrances, it appears there is only way way to develop this and make sure every indulgent box is ticked: going one step further and creating a beauty line to accompany it. We’ve seen luxe fragrances by Tom Ford and Christian Louboutin venture out into creating beauty and cosmetic lines, and Hermes have stepped up earlier this year and also created a glamorous lipstick.
Designer accessories, cosmetics and fragrance go hand in hand, so I wasn’t surprised to hear that Jimmy Choo – one of the leading designer names – had launched a capsule collection of make-up and fragrance (named the Seduction Collection) that offers a most luxurious way to buy into the brand. If you’ve always wanted to own a slice of Jimmy Choo, but can’t quite justify a handbag from the brand or a pair of stacking stilettos, then the fragrance and cosmetic line allows that element of class without breaking the bank.
The beauty line which is new of 2020 includes ten different lipsticks, eight different nail shades and six fragrances, all created to appeal to the stereotypical Jimmy Choo modern, high-class woman, who enjoys a touch of glam in her life.


I haven’t tried and tested the beauty line, but I have been lucky enough to own a rather lovely bottle of Iris Crush. I wanted to pop a little review of the fragrance over on this blog post today I genuinely find it one of the most rich, beautiful and sexy scents of 2020, which warranted a rather generous review on here!
Basically, all of the Jimmy Choo Seduction Collection fragrances are designed with those elegant evenings out in mind, so each one is designed and tailored to smell luxe, expensive (in my opinion) and glamorous. Their high neck glass bottles look sleek and impressive, and super special on a bedside table or dressing table.
I would say that the Jimmy Choo Iris Crush fragrance is a stand-out one; with top notes of iris, neroli and freesia, it is very girly, sexy and with a rich, deep scent, making it ideal for those evenings out. Sure, we might not be having those fancy party nights at the moment, but it’s a slick, stylish choice for when we do, which I’m confident won’t be too far away!


This fragrance is an ode to glamour, sophistication and elegance, and would make the perfect, ideal gift for a woman who is conscious about style and class.
The fragrance alone is available at Harrods, and retails at £175 for a 125ml bottle. It’s a pricey one, but a real premium name with a luxury, high quality scent that is long-lasting, deep and powerful, while still being feminine and fresh.
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